ProductTwin
Digital Authority for product
AI can read your product data. Does it know what “adopted” means?
Connecting ChatGPT or Claude to product analytics, Jira and CRM gives AI access to events and fields, not the eligible users, target segment, activation definition or customer identity.
A failing product bet can therefore look healthy and consume another quarter of roadmap investment before anyone sees the problem.
MCP connects AI to your product apps. ProductTwin applies your terms, metrics, rules and goals before AI answers.
AI + MCP
Access without business meaning
31% adoption
All accounts · inferred from connected events
- Every account included in the denominator
- A feature event treated as successful adoption
- Workspaces counted as separate customers
ProductTwin
Access with business meaning
11% in the target segment
45 eligible accounts · Goal: 30% by week six
- Only the approved enterprise segment included
- Adoption requires the configuration milestone
- Workspaces resolved to contracted accounts
Intervene now
Unblock the eligible accounts that stalled before the configuration milestone, ahead of week six.
Reads fromMixpanel · Amplitude · Jira · Salesforce · and 750 more
Before you fund the next quarter, know whether the product bet is working.
ProductTwin continuously tracks each product bet against its goal, target segment and adoption definition. When the evidence moves, it shows what changed, why the outcome is at risk and where intervention is still possible.
Raise an alert
Explain why
Propose an action
ProductTwin prepares the evidence before the decision. Your team decides what to build, fix or stop.
The promise of AI is speed, but speed means nothing if you can’t trust the answer. HelloTwin gives me fast answers that I can trust, so I can focus on strategy instead of chasing numbers. That’s how we move from managing agents to managing outcomes.
Better together
Product outcomes don’t live in product analytics.Every function can change whether the bet pays off.
Engineering shows what shipped. Sales shows customer commitments and segment demand. Success shows adoption and retention. Finance confirms the revenue and margin at stake. Together, the Twins create one governed view of every product bet.
ProductTwin
One governed view of product goals, adoption and business impact
One Semantic Digital Twin
Same users · Same accounts · Same segments · Same terms · Same metrics · Same rules · Goals that roll up
A quarter of roadmap is too much to spend on an inferred number. Start with the bet you are least sure about.